We focus on food innovation that gives our future generations the best. By reformulating and blending classic with eclectic flavours, we have created a cuisine for kids that they have never experienced before.
Our creations are carefully developed to provide a balanced nutrient profile while eradicating the stuff that kiddos don’t need.
Oh yes, and our food has been approved by even the fussiest of little ones!
As parents ourselves, we understand the difficulties others like us face. Hence, no matter what we do, we will always keep that as our true North.
In doing so, we will always create products and services that alleviate the stress of parenthood while helping parents become the perfect mums and dads they want to be.
For the future of our children, we dedicate ourselves to building a company that is responsible and sustainable.
To reduce food waste, where possible, we work with suppliers to use the ripest produce that is normally rejected by retailers and customers for fear of a short shelf-life.
Our dedication to creating plant-based products helps to ensure not only the well-being of our next generation, but also the world that we leave for them.
We’ve always struck it out on our own, working in every department, from admin to strategy.
Now, we’ve gotten two other fellas to join us as Haru’s in-house Quality Assurance Specialists, and they’re really enjoying their work!